Mobile Marketing Canada

The Advantages of Mobile Marketing Canada

Mobile marketing is getting a lot of attention across the country as being one of the most effective marketing platforms available today. The reason is simple: mobile marketing is becoming the most targeted and affordable web marketing medium, not to mention the LARGEST web marketing medium, in existence.

There are 5 billion cell phone users (as opposed to 1.7 billion internet users) and they're all paying attention to their text messages. In fact, the majority of cell phone users have their cell phone within 3 feet of them at all times. 90% of text messages are opened within fifteen minutes, and 97% of text messages are eventually opened. This compared to the 17% of e-mails opened within 48 hours.

Marketing is about effectively communicating with your prospects, and there is no more effective means of communication available today than text messaging and mobile marketing. So, how does it work? And how can you benefit from mobile marketing Canada? A lot of people are under the misconception that mobile marketing is difficult, or that setting up a mobile marketing campaign takes a long time and is prohibitively expensive. None of this is true.

Mobile marketing is a way of keeping in contact with a customer base, member base, or list of prospects. When you start your mobile marketing campaign you get a short code and the ability to choose keywords for your marketing campaigns. Mobile marketing is not a stand-alone marketing technique. Using pre-existing ways of contacting your customers, you circulate your keyword and short code. This might sound complicated, but you've probably seen signs like it before.

For example, if you're a realtor, you can put a message on your lawn sign that says, “Text HOME to 80843.” When someone does so, this is called an “opt-in,” and now you're able to create an ongoing conversation with that customer, following up on any queries they should have. The great thing about it is, these mobile “opt-ins,” multiply on their own, and once you have set up a messaging campaign, you begin to accrue a list of active buyers effortlessly.

Also part of a mobile marketing campaign, is a mobile web site. With the right software, you'll find that building one of these is easy, and can be done in a short amount of time. Having a mobile web site makes you even more accessible to a mobile market, a market which many A-list companies, including Google, are focusing on exclusively in the coming years, due to its many advantages, such as the fact that mobile phone numbers are retained for around five to seven years on average (as opposed to e-mail addresses, which are discarded on a yearly basis, on average).

When choosing a mobile marketing company to help you initiate your campaign, you want to find the company with the most robust, flexible text messaging software. A company whose focus is on customer service, and explaining to businesses the easy and lucrative nature of mobile marketing. A company backed by programmers who can customize your campaign any way you need it to be. In short, you want to go with the best mobile marketing company available to maximize your success in this new marketplace. We've done the hard work for you and found you the best mobile marketing Canada company in the country.

My Mobile Marketing is leading the way in SMS marketing and has given the opportunity for approved entrepreneurs to re-brand their software and offer it to their own clients. For more information please visit http://www.MyMobileMarketing.ca

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